IAC and IFAI Team Up for Antimicrobial Webinar, November 8, 12:00 Noon EST
Saginaw Valley State University, University Center, MI—October 11, 2016— Textile and apparel manufacturers, sourcers, brands, and retailers have had their margins squeezed for decades. Adding valuable features to textile and apparel products is one of the most effective methods for combatting profit erosion. Join the International Antimicrobial Council (IAC) and the IFAI – Advanced Textiles Products (ATP) Division for a webinar to learn how consumers perceive odor control as a product enhancement and to understand the required factors for effectively incorporating antimicrobial properties into textile and apparel products. The webinar will be held on Tuesday, November 8 at 12:00 Noon EST. Register online at http://rebrand.ly/registerIAC
“Our research confirms that consumers value performance features and are willing to pay for them,” says Jim Krueger, Managing Director of the International Antimicrobial Council (IAC) and one of the webinar presenters. “But they also expect the features to function as promised and to be added to their textile products in a responsible and reliable manner.”
Odor control technologies in everyday products suppress the growth of microbes and the unpleasant smells they can cause. However, product developers need to understand all the relevant factors in order to select the best antimicrobial technology, to apply it correctly, and to evaluate its effectiveness. “Designing odor control features can be product specific. Application processes and textile finishes can vary from mill to mill affecting end use performance,” states Robert Monticello, PhD who is Senior Scientific Advisor to the IAC. “That’s why it is so important to implement a QA program that uses uniform test procedures within the chosen test method.”
The webinar will review the consumer research on odor control enhanced products, the basic science behind antimicrobials and applicable quality standards. It will also go over important factors for textile and apparel product designers to consider in selecting and assessing various odor control technologies. Finally, Monticello will discuss the importance of independent laboratory testing to confirm and document odor control performance for regulatory, sustainability, and product safety compliance.
The IAC/IFAI webinar is free for registered participants. Online registration is available at https://attendee.gotowebinar.com/register/6207918894192944644.